
wasted on 2/26/07, 3:47 PM
In the crucial rippability vs. audio/video quality ratio, YouTube has got to rank as pretty safe, so I'm guessing this isn't to do with piracy or iTunes sales.
I'm guessing this is about control:- that by limiting where a video can be seen, you are better able to control where people go to see it. The official website can lead you past the chocolate counter on the way to the checkout, so to speak. There's news, gigs, forums and a bit of email harvesting to be chucked in en route.
Hmm. I guess I can understand the impulse, but it seems like a missed opportunity. Marketing departments might not give a fig for utopian shared cultures, but prohibition seems an odd way to exploit the emergence of a powerful new media stream. And especially when you consider how much effort is expended to get stuff shown on TV.
But then I'm not in marketing am I?

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